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Welcome to ED the promised land for the middle classes, oops I mean Brixton, which is about to become home to a 'little Waitrose' convenience store.


Here's proof -


http://www.brixtonblog.com/waitrose-convenience-supermarket-coming-to-brixton/16054


More evidence ED's reputation is further slipping down the gentrification scale. Be afraid folks, I reckon at this rate Peckham will get one before we do. Haha such fun.


Louisa.

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https://www.eastdulwichforum.co.uk/topic/36705-brixton-little-waitrose/
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Oh John, come on, I know how smug some people are about how superior they feel this area is to the surrounding ones. The length and breadth of conversation regarding the 'will they wont they' come to ED has been going back years now. I'm personally more than happy to see Morrisons come to the area, that'll do me just fine. But there will be some painful snobbery at the thought of yet another South London postcode getting a Waitrose before we do. It is amusing to be a spectator.


Louisa.

Voyageur Wrote:

-------------------------------------------------------

> I love shopping in Waitrose - does that make me a

> painful snob? Or does it make you a painful

> inverse-snob :)


Not what I said. I too like a nose around Waitrose, it isn't the shop itself that's the problem, it's the painful yet amusing want of some people. And John, how is nearly 7 years worth of constant banging on about Waitrose coming to the area my imagination or an inflation of the truth? Read the thread and post history on the forum if you don't believe me. I didn't see the same amount of interest verging on hysteria on the Brixton or Clapham dedicated forums and guess what, who's getting the Waitrose first?


Louisa.

Ed is waaaay smaller than either of those areas. So interest will be keen


I'd also be interested to know membership and posting rates on those forums


Lastly, more of those thread were people dismissing the need for shops like that. But sure, in any small area a big name store will elicit a lot of interest in a section of that community. This area is no different no matter how much you try and gussy it up

What?! Brixton gets Waitrose and we get Morrisons?! Not cool.


Seriously though, I do think people are misguided about Waitrose prices. Last time I checked their beef mince was ?2.86, while Co-op's was ?4 for the same weight!


If you shop carefully at Waitrose, it's very price competitive, plus it's excellent quality. I like knowing that all the meat and dairy that I'm buying is free range, for example.

If you live in E.D. and like Waitrose.. You can go to Brixton (when it arrives there)


Or, if you are feeling VERY adventurous, you can go to Beckenham (where you can park and do a full shop)


Ask your mum if that would be ok. Or if you are all Grown-up, then try it all by yourself.


DulwichFox

Lowlander Wrote:

-------------------------------------------------------

> For anything fresh like bread and olives I can

> simply pop into Franklins or the ED deli, both

> very reasonable priced compared to Sainsburys or

> Tesco I believe.



HA HA HA HA HA HA HA HA HA HA HA HA HA...oh stoppit my side hurts.

They're rolling out 10 Little Waitroses in inner London this year. And also soon at Shell Petrol stations. Similar to M&S Simply Food, Tesco Metro and Sainsburys Local they only need 2500 sq ftin this format which means a lot of potential sites on average high streets.


Their one genius commercial move has been to convert the old book/cd shop on the north end of London Bridge into a LW store on one of the highest daily footfalls in the world. You can almost see the money printing itself....

We won't be seeing the W store in ED anytime soon, as ED has all the elements that an W store offers. Fish, meat, bread, sundries are all covered. Why would W look at a site when the competition would be coming at it from all sides.


Brixton , Beckenham both lack the quality we have in ED, so it's a no brainer for W to be there

Kind of an aside, I understand that Tesco have been given permission to open a new Tesco Metro on the Student Accodomation site being built where the petrol station used to be between Milkwood Road and the bottom end of Herne Hill. Given that the Sainsburys Local is virtually already next door, I'm not sure how they'll both survive and it's sure going to be tough for the remainder of the independent shops in HH, even more so those at the Half Moon Lane end that are still suffering the consequences of the burst water main in August.

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