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I keep on seeing adverts for a high street shop giving away minature food item collectables for children when ?20 is spent


https://www.thegrocer.co.uk/marketing/mands-giving-away-plastic-toy-collectables-in-little-shop-promotion/595425.article


Is it morally right ?


In my honest opinion it creates two levels of pester power for parents

1 to shop there to get the collectables

2 as most of the collectables are products from the store, kids will pester their parents to buy the real thing


Some are ready meals


In this age of obesity and parents feeding children meals high in fat, sugar and salt due to time restrictions, is it good to push the products via collectables on children?


Would it not be a better option if all of the collectables were fresh fruit and veg with some child friendly recipes to encourage children to eat healthily ?


What's your thoughts parents (and non patents ) of East Dulwich ?

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https://www.eastdulwichforum.co.uk/topic/232443-little-shop-collectables/
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It's just a sales gimmick like the Lego cards from Sainsbury's - get's children involved and wanting mum, dad and granny and grandad to spend money to get toys!


Totally agree about more plastic too and some of the collectables are ready meals - not good, not good at all!


Happy shopping!

And if the product from the store happens to be broccoli or a turnip then it?s win-win for all.. ;0)



heArtfulDogger Wrote:

-------------------------------------------------------

> I keep on seeing adverts for a high street shop

> giving away minature food item collectables for

> children when ?20 is spent

>

> https://www.thegrocer.co.uk/marketing/mands-giving

> -away-plastic-toy-collectables-in-little-shop-prom

> otion/595425.article

>

> Is it morally right ?

>

> In my honest opinion it creates two levels of

> pester power for parents

> 1 to shop there to get the collectables

> 2 as most of the collectables are products from

> the store, kids will pester their parents to buy

> the real thing

>

> Some are ready meals

>

> In this age of obesity and parents feeding

> children meals high in fat, sugar and salt due to

> time restrictions, is it good to push the products

> via collectables on children?

>

> Would it not be a better option if all of the

> collectables were fresh fruit and veg with some

> child friendly recipes to encourage children to

> eat healthily ?

>

> What's your thoughts parents (and non patents ) of

> East Dulwich ?

I'm struggling to understand why this particular promotion is something people actually want? I mean really?

Of course I get it that people want to feel rewarded for their custom but surely there are better incentives, like maybe the real thing?

What do you do with these after youve collected 100 of the same item? Or even just one?

I suspect if you collect 100 of the steak pie toys you can claim that you "had all the pies"


Ridiculous promotion, didn't Marks see the whole plastic planet issue. Guess they don't really care about their environmental friendly footprint


Let's hope that they get the same treatment that McDonald's did when they produced plastic toys and people send them back to head office for recycling

Spartacus Wrote:

-------------------------------------------------------


> Ridiculous promotion, didn't Marks see the whole

> plastic planet issue. Guess they don't really

> care about their environmental friendly footprint

>



Pfft you'd be a fool to think they care about anything. Typical big company that says lots and does little.

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