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"They sold everyone, directly or indirectly, on the notion that Covid, the energy crisis and the war in Ukraine had nothing to do with the sorry state of the UK and that it was 14 years of Tory rule and Truss' nightmare budget that was the source of all the country's woes. " This simply isn't true. Global issues all play their own parts (as they do with other countries) but the UK govt had been especially abject for years. Improvements could not be made with them in power. That's not to say everything is all roses when they go To claim parties shouldn't try and sell themselves in an election is absurd - but if labour did overpromise or dig into specifics (which they partly couldn't because they didn't have their hands on the books) then we live in a country where a population and media is happy to punch on them and relect the shabby last govt I mean if any argument I made was supported by some posters I would rethink it but thats just me -
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They just gave woolly and opaque policies on the basis of "we will not increase tax for working people" and then could not clearly define what a working person is. They sold everyone, directly or indirectly, on the notion that Covid, the energy crisis and the war in Ukraine had nothing to do with the sorry state of the UK and that it was 14 years of Tory rule and Truss' nightmare budget that was the source of all the country's woes. the moment they got in they lent in to the notion that change will be slow due to global challenges. The electorate are impatient and Labour were always going to have a huge job to keep people onside and bought in to the (long) journey the country is on to any sort of recovery. Their first 100 days should have been about solidifying the electorate's support for the journey but instead they have lurched from one own-goal to another and I think significantly distanced themselves from the electorate as they have behaved just like the Tories in many aspects of leadership (access to donors, clothing gate). Throw in spin on the £22bn gap (of which around £9bn was based on their own decisions), Winter Fuel payments ending and the attack on farmers (the very definition of working people) and it has been an utter disaster. They have a massive perceptual problem and seem incapable of delivering crisp messages that the people can get behind. Listening to members of the government trying to explain the intricacies and details of much of the aforementioned challenges is utterly painful to watch and people shut off after a couple of sentences. In opposition you can get away with soundbites and when you get scrutinised you can bridge to "14 years of hurt" and "we're not them" and people will buy it. When you're in the hot seat those things sounds hollow and suggest you don't have the answers and people will turn on you very quickly. It is in everyone's interests that they get it right because with a Tory party chasing the far-right vote because of Reform and Reform picking up disillusioned main political party voters then the alternative is really scary. Of course, we also have the threat from within the Labour party itself as if things don't go well for Starmer & co we could find Labour turning on itself.
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