Sounds comically bad. A 'festi' for well off middle class folk, who like to pretend they are cool every once in a while, but fail horribly. It's quite clever from the organisers though, they'll make a killing on, as someone said earlier, pints for ?6.50. ironically, there will still be complaints from locals about the meekest, most tame festival in the whole country, which is actually perfect for them. I might break in just for a laugh, and admire all the Hunter wellies, even though there is not a speck of mud to be seen.